“When you do things from your soul, you feel a river moving in you, a joy.”
― Rumi ―
Rumi is a consulting firm specializing in media, communications, research, and translation. Born in Kabul in 2011, the company maintains global presence. For over fifteen years, we have built something rare: a creative practice that is as rigorous as it is expressive, as strategically grounded as it is culturally alive. We shape stories through image, word, and insight. And we measure success not by how many people we reach, but by how deeply we connect. Our work does not merely reach an audience — but settles, resonates, and remains.